Forbes contributors publish independent expert analyses and insights. I cover the anthropological intersections of tech, politics & culture. So, has online advertising actually changed the density of ...

More than a quarter of all ads that Web surfers see are designed to play video, audio or animations--what's known as rich media--and that figure could grow to 40 percent by the end of 2003, according ...

Seeking to raise the profile of online advertising, an industry trade group that includes members such as MSN, AOL and Yahoo endorsed a new set of ad sizes that are larger than standard Web banners.

— -- You see them on just about every website. They lurk at the side or the top of the page. Some are static, others blink, flash, even float across your monitor ...

Type “Grantham University” into Yahoo’s search engine, and what appears at the top of the page, above the actual search results, is not a link to Grantham’s home page but an ad for the University of ...

In-app ads were more effective than web ads in driving increases in store visits last year, per a study by location intelligence firm Cuebiq. It analysis indicates ...

Online publishers and advertisers are closely watching a new experiment in Web marketing that aims to replace discredited "impressions" and "clicks" with a more reliable measurement: time. Called ...

Google is rolling out a new feature that allows the Google Chrome web browser to automatically unload web ads that use a disproportionate amount of system resources as part of an effort to reduce the ...

If you had typed “Grantham University” into Yahoo’s search engine last week, what would have appeared at the top of the page, above the actual search results, was not a link to Grantham’s Web site but ...